Monday, 7 March 2011

Kerrang! Contents Page Analysis



The target audience for this rock magazine is the ages between 14-20 and the majority of the audience are males. Which is a good reason why the contents page is only over one page because younger generation do not like to read as much.
  
The contents page is split into two halves; the top half with the main images,a few smaller pictures and the masthead, then the bottom half is the features. The top half is focusing on the article about Rob Zombie. He is not featured on the front cover but Kerrang are using the contents page to focus on another artist, grabbing the readers attention. This is because it has more room to show features and show the readers even more they can read.
  
The majority of the page is images but there is a fair amount of writing making it equal. The page is well structured as every feature is under a sub heading which is a narrative device making the reader read certain things first and guide them through the magazine. The heading is at the top in the left hand corner, it states clearly what this page is but because it is quite small it does not draw much attention away from the main image. The images at the top next to the main images have captions over the top of them letting the reader know which image it is relating to. It also gives a rebel-like effect as it is overlapping the image making it not as neat. By having the cover lines in columns it makes the page look much more professional.
  
A conventional thing which Kerrang have included on their contents page is an editorial. This is a statement    made by the editor of the magazine which gives the reader more of a connection with the magazine, it also gives an insight into the creators of the magazine. The image also helps to make the connection as you can actually see who wrote it and who the editor is. The editor addresses the reader by using informal language which makes the reader feel like they know her and the image helps this.
  
The colours of the contents page follow on from the front cover by using only, black, red, white and yellow. This gives the magazine an overall house style and structures the magazine. The colours used is associated well with the magazine genre of rock as the colours red connote anger and stress. Also the colours yellow and black connote danger. All these colours help the magazine flow well but also relate to the genre because rock is a very loud and screachy type of music.
  
The typefaces used in the contents page are there to stand out. The heading “Contents” is all in upper case making it stand out and seem important. Enticing the reader into reading the heading, which will then make them continue reading all the other stuff on the page. The language the magazine use make it sound as if they know the band well, making the reader feel closer to the band and making them more likely to read the article. The bands names are subheadings and then underneath is a small bit of information. This is very effective as it gives the reader a hint of to what they could be reading but not a lot of information, making the reader want to find out and read all of the article.

No comments:

Post a Comment